Virtual Event Experiences
The value of face-to-face interaction will never go away, but there are times when going virtual is a necessary part of your event program. But how do you turn a multi-day conference, filled with networking opportunities, educational sessions, and the attendee insights they generate into virtual events? And once you do, how do you ensure attendees are engaged throughout the event? Hosting a virtual event requires the same care and attention as an in-person event. In both cases, you need to craft an event strategy to effectively promote the event, engage your attendees, create memorable moments for attendees, and prove event success. The only thing that’s missing is the venue and the attendees on-site. But, by thinking of virtual events not as small one-off presentations or as a webinar, but as value-added, engagement-driven experiences, you can create an impactful event that extends well-beyond a computer screen.
virtual event

Virtual Event

An online social event is a gathering that takes place in a digital space, involves two or more people, and allows guests to communicate interactively, smile, laugh, have fun, and bond across absolutely any distance. These can also be virtual corporate events that help to connect colleagues online while working remotely for long periods of time. Virtual reality, 360° video, livestream, chats, 3D avatars and virtual interaction - what should your virtual event look like? With the virtual showroom we bring events like concerts or the opening of your store as a digital experience into the home of your audience. The potential use of immersive media such as virtual reality and augmented reality conveys a feeling of closeness and results in a much more intensive involvement for event participants.

Virtual Corporate Space

A virtual workspace serves as a digital, simulated office space outfitted with collaboration and communication tools to replicate a physical office space. Virtual workspaces can act as the collaborative hub for remote teams that don’t have the ability to meet in person daily. Companies can place not only their entire product range in a virtual showroom, but also additional information in the form of videos, live streams, images and documents. In this way, the virtual showroom becomes not only a product but also an innovative brand experience, telling the brand’s story in a way your customer will remember.

virtual space
Virtual Product Presentation

Virtual Product Presentation

A successful trade fair appearance increases awareness of your products and enables you to make contact with potential customers. With a virtual presentation, you can enjoy the same benefits. We will show you how you can inspire your potential buyers on a compact website timelessly. With exciting animations and videos, picture galleries or explanatory texts we can arouse the interest of your visitors. Webinars, chat rooms or online calls invite you to exchange ideas – your visitors will be encouraged to join in and get involved with your product. With Virtual Showrooms we offer companies an innovative and immersive product experience. In the digital showroom, products can not only be presented and staged in 3D space, but can also be experienced, configured and demonstrated in their natural context. Products are visualized by means of the most modern methods to achieve a detailed, true-to-scale and almost photo-realistic representation on desktops, but also on mobile devices.

Strengthening the purchase decision

Strengthening the purchase decision

Virtual reality (VR) creates a simulated space that is totally separate from the physical world. Content is accessed via headsets such as the Oculus Quest 2 or HTC Vive, blocking out the real world entirely for complete and completely immersing users into an imagined environment. Content can vary hugely, from 360 film footage, through to completely computer generated and realistic interactive content.

Five top ways A/VR improves customer experiences

Bridging the gap between digital and physical purchasing experiences

Virtual reality can, in effect bridge the gap between the digital and remote space and more traditional ways of buying products and services. Although A/VR is a digital technology that a customer can access from the convenience of their own front rooms whilst replicating a traditional purchasing experience.

Bridging the gap between digital and physical purchasing experiences
Streamlining purchasing decision making

Streamlining purchasing decision making

As customers rate speed and convenience as important factors in a good customer experience, the power of A/VR can be harnessed to make informed decisions and streamline the purchasing processes. In effect, virtual reality offers customers the chance to try before they buy. Virtual reality is brilliant for showcasing high value products, bringing a customer’s customised version to life before their eyes to help them make informed decisions. Car manufacturers such as Audi has embraced A/VR technology to help broaden the customer experience both online and in showrooms. This gives customers the chance to bring their personalised versions of their own future vehicles to digital life, view it in detail and take it on a virtual test drive in a way that isn’t possible in either the digital or physical worlds.

Employee training

Virtual reality can help employees to develop and practice their customer service skills, and in turn, improve the overall customer experiences. Indeed, companies are increasingly recognising the positive impact of A/VR training employees .

Employee training
Data collection to improve products and customer service

Data collection to improve products and customer service

Gaining insights into customer behaviours is crucial for all brands looking to tailor products and services to meet the needs of their customers. For example, during interactive experiences, A/VR hardware can monitor a user’s actions, from choices that they make through to how they act and react during an experience, including biometric data such as eye tracking. This data can inform brands on customer preferences, as well as common issues that customers may face. This can help brands to make informed decisions on potential changes to improve products and services, proactively working to enhance the customer experience.



Here you will find the features and options that support our virtual showrooms. There are numerous possibilities for combination. We design each application specifically for the respective use case or business goal and recommend an ideal setup.

Branded Space

Brands or company information as well as corporate design can be placed and integrated in the 3D environment.

Customizable 3D Environment

The design of the 3D environment is independent of size and style, and is individually created for the use case

High-end 3D Visualization

Your products are visualised in 3D by means of the most modern methods to achieve an almost photo-realistic representation.

Audio & Live Video Chat

Audio and live video chat between two users

Private and Group Chat

Direct chat dialogue between two users or within a group

Live Video Streams & Meetings

Integration of a live video stream or zoom meeting in the 3D environment

Live Feed & Event Calendar

Plan and promote events and presentations in the Virtual Showroom CMS

3D on the web and on any end device

Access to the Virtual Showroom in any current browser and (mobile) device

Virtual und Augmented Reality

As stationary or mobile VR and AR Experience

Analytics & Data Reporting

Automated analytics and data reporting

Storytelling & Gamification

Interactive and playful experiences within the Showroom Experience


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